Blog Post Unappeal: Five Justifications for Discontinuing Your Readership
In the digital age, creating a mobile-friendly blog is essential for engaging readers and fostering a loyal following. Here are some best practices to optimize your blog for small screens, ensuring a pleasant reading experience for your mobile audience.
First and foremost, prioritize important content at the top of the page. Mobile users often skim, so make critical points immediately visible to avoid excessive scrolling.
Creating concise, scannable content is also crucial. Break text into short paragraphs, use headings, bullet points, and lists to facilitate easy reading and comprehension on small devices.
Touch-friendly elements are essential for mobile users. Ensure buttons and links are large enough and well-spaced for easy tapping, avoiding small or crowded interactive elements that frustrate users.
Deliver intuitive navigation with clear, simple menus such as hamburger icons or navigation drawers to help users find content easily without cluttering the small screen.
Ensure fonts and text sizes are mobile-optimized. Use readable fonts and sizes that don’t require users to zoom in, while avoiding text that is too large causing horizontal scrolling.
Optimize images and media to scale correctly on different screen sizes. Large images should resize smoothly without losing quality and should support fast loading times.
Adequate white space is vital to avoid overcrowding. Use white space to make the layout clean and legible while preventing excessive blank spaces that waste screen real estate.
Avoid intrusive pop-ups and ads that disrupt the user experience and can deter readers on mobile devices. Minimize page elements to reduce clutter and improve loading times, keeping the mobile interface clean and focused on content.
Optimize site speed and performance because mobile users expect fast-loading pages. Employ tools and testing on real devices to verify loading times, reducing delays that impact engagement.
Maintain consistent branding and a visually appealing design that remains effective on small screens. Include high-contrast elements for readability and appealing photos sized properly.
By incorporating these practices, your blog will be easy to navigate, quick to load, and pleasant to read on mobile devices, all of which significantly improve reader engagement on mobile platforms.
Allison Maruska, a guest contributor who posts humor-related content as well as teaching and writing-specific posts, has identified five reasons they quit reading a post. The first reason is wonky color schemes, specifically white text on a black background. The second reason is a post not being mobile-friendly, making it difficult to read on a phone. The author's main concern is keeping the reader engaged after clicking the post.
The author reads a lot of blog posts, primarily found on Twitter blog share days. They have found that unrelated content in a post can cause the reader to close the window, inadvertently clicking on ads while trying to close them, further discouraging them from reading the post. Huge blocks of text also make the post difficult to digest. A post with excessive ads can deter a reader from continuing, especially on a mobile device. A popup box, such as a newsletter signup box, that appears before the reader can access the content can discourage them from continuing to read the post.
The author suggests breaking up the text to make it easier to read. They find it difficult to read posts with such color schemes due to eye strain. Placing the popup box farther into the post (e.g., at 75%) increases the likelihood that the reader will finish the post and consider signing up for the newsletter.
This article is related to blogging tips, book promotion, and reader trust. By adopting these best practices, you can create a mobile-friendly blog that encourages reader engagement and fosters a loyal following.
Add a newsletter signup form strategically towards the end of the blog post, around 75%, to increase reader engagement without discouraging them from completing the post.
To provide a seamless and enjoyable lifestyle, make your blog user-friendly across various devices, including home-and-garden section, by optimizing content for mobile viewing.
